PPC Management Agency
in Delhi

For meaningful learning-phase data we recommend a minimum of ₹60,000 monthly ad spend. Delhi CPCs run notably higher than smaller-city averages, so sub-budget accounts stall before Smart Bidding can stabilise. Mid-tier Delhi SMBs typically budget ₹1.5L to ₹6L monthly.

Yes — both are critical for Delhi e-commerce and high-consideration services. We govern Performance Max with brand exclusions, negative-keyword lists, structured audience signals, and regular asset-group performance reviews to prevent it from cannibalising your standard Search campaigns.

Management starts from ₹50,000 monthly or 12 to 18% of ad spend, whichever is higher, for Delhi accounts. That includes strategy, daily optimisation, landing-page collaboration, weekly reviews, and no per-change upsells. Enterprise programs with dedicated hours scale from there.

Yes. Microsoft Ads is underrated for Delhi B2B — older decision-maker audiences, lower CPCs than Google, and a cleaner competitive landscape. We typically layer it on top of a stable Google Ads account at 10 to 20% of Google budget with strong incremental ROAS.

Yes, we start with your existing pages and benchmark them against our landing-page scorecard — relevance, speed, clarity, form friction, and conversion design. Most Delhi accounts eventually move to purpose-built PPC landing pages because the ROAS lift consistently pays for the build inside one quarter.

Delhi e-commerce brands face national and pan-India competition on almost every commercial keyword. Our approach is channel separation: Performance Max for catalogue coverage and Google's broad prospecting, Shopping with tightly-segmented product groups for ROAS-positive SKU families, and standard Search for branded and high-intent bottom-of-funnel terms where manual control matters. We audit product-feed quality first — most Delhi Shopify stores have feed errors killing Shopping impression share — and then layer bid strategy on top of clean data.

Yes, though financial services PPC in Delhi requires specific handling — SEBI and RBI-adjacent ad policies, interest-rate claim restrictions, and landing page compliance requirements. We write policy-compliant ad copy, build conversion-focused landing pages that pass Google's financial-product review, and structure campaigns around loan-type or product intent rather than broad financial keywords. Delhi NBFC CPCs are high — ₹120 to ₹200 for core loan terms — so negative-keyword hygiene and quality-score optimisation are non-negotiable from day one.

Week one is audit only — we review the past 90 days of search-term data, conversion tracking setup, campaign structure, negative keyword gaps, and landing page quality scores. We never make changes in week one because we need baseline data to know what's actually performing versus what just looks like it is. Week two we share findings and a prioritised restructure plan with you. Changes go live in week three with your sign-off. That three-week onboarding is slower than some agencies promise, but the Delhi accounts that let us run it properly almost always hit their first performance milestone faster.