Email Marketing Agency
in Delhi

The Digital Personal Data Protection Act, 2023 requires explicit consent from data principals (subscribers) for marketing communications, mandates a clear purpose statement at consent collection, grants data principals the right to withdraw consent and request data erasure, and requires a grievance redressal mechanism. We build consent flows, withdrawal workflows, and data-principal rights infrastructure that satisfies DPDP from the first opt-in.

Entry Klaviyo or HubSpot programs start at ₹45,000/month; full lifecycle programs with flows, festive-season planning, weekly campaigns, and monthly reporting typically run ₹90,000–2,50,000/month depending on list size, platform, and whether Braze or Iterable is required.

Yes — festive season lifecycle planning is a core part of every Delhi engagement. We build multi-week pre-festival sequences for Diwali, Navratri, Holi, Raksha Bandhan, and the Amazon/Flipkart sale events, with segment-specific copy, dynamic product blocks, and post-festival replenishment flows.

For most Delhi D2C brands, WhatsApp and email serve different moments in the same lifecycle. Email handles the considered moments — welcome series, brand storytelling, weekly campaigns that sit in an inbox until the customer is ready. WhatsApp handles the urgent moments — abandoned cart nudges, order updates, flash sale alerts for CP and Nehru Place buyer segments who open WhatsApp within minutes. We integrate both channels via WATI, Interakt, or Gallabox alongside Klaviyo, with unified suppression lists so customers who buy via WhatsApp aren't also getting an abandoned cart email an hour later.

B2B SaaS email in Delhi works on a fundamentally different model from D2C. We build HubSpot lifecycle stages that mirror your actual CP and Cyber City sales cycle — from first awareness through multi-stakeholder evaluation to renewal. Each stage gets a different email cadence: awareness-stage contacts receive thought-leadership and case studies, mid-funnel contacts get product-specific content and competitor comparison pieces, and renewal-stage contacts get value-realisation content and expansion narratives. The goal is never to push; it's to be the most useful thing in an inbox when a decision moment arrives.

Legacy Delhi lists — especially those built during COVID-era growth spurts or via aggressive lead-gen campaigns — often have suppression debt: contacts who haven't opened in 18 to 24 months, who joined via a single opt-in without explicit email consent, or whose addresses have gone inactive. Sending to these segments tanks deliverability scores and feeds ISP spam filters. We run a list hygiene protocol before any major send: re-engagement series to the dormant segment, hard bounce removal, spam-trap identification via a verification tool, and a gradual warm-up ramp for domains that haven't sent at volume recently.