PPC Training in Chandigarh.

Most PPC courses in Chandigarh teach Google Ads the way a textbook teaches swimming — diagrams, terminology, a multiple-choice exam at the end, and absolutely no water. We built this programme because we got tired of hiring trainees who knew what a "Quality Score" was but had never once watched a real campaign struggle through its first ₹10,000 of spend.

TML Agency has been running paid media out of Chandigarh since 2018. Our office in Sector 17 sits about ten minutes from the IT Park, and on any given afternoon there are six to eight strategists optimising live accounts for clients ranging from a single-doctor dental clinic in Sector 35 to D2C apparel brands shipping pan-India. When you enrol in our PPC training, you sit beside those strategists. You see the dashboards they're staring at. You hear the WhatsApp pings when a client asks why CPL went up on Tuesday.

That proximity to live work is the single biggest difference between this course and the ones being run out of co-working spaces around Phase 8B, Mohali. We're not a training institute that occasionally consults. We're an agency that occasionally trains, and the cohort sizes stay small (12–15 seats) precisely so we don't dilute the quality.

Who this course is genuinely for

We've trained around 180 people through this programme since we opened it to outsiders in late 2022, and the cohorts tend to split into four clean buckets. First, fresh graduates from Panjab University, PEC, GGDSD, DAV Sector 10 and UIET who realise their degrees won't get them past an HR portal without a portfolio. Second, working professionals from IT services, BPOs and sales roles who want to move into a higher-leverage discipline before AI eats their current job. Third, small business owners — clinic owners, boutique founders, restaurant operators, real estate brokers — who want to stop paying agencies ₹25,000 a month to manage ad spend that barely justifies the retainer. Fourth, freelancers and existing marketers who want to add paid media to their service stack.

If you're a B.Com graduate considering an MBA just to be employable, this is cheaper, faster, and arguably more useful. If you're an SME owner in Industrial Area Phase 1 who has been "boosting posts" on Instagram for two years with mediocre results, this is where that ends. We've had a ceramics manufacturer from Kharar walk out of the course and cut his cost-per-lead by 62% on his own account inside three weeks.

How the training actually runs

Sessions happen at our office on the second floor in Sector 17, near the Plaza. Evening cohorts meet Monday-Wednesday-Friday between 6:30pm and 8:00pm, which works for working professionals commuting from Mohali IT Park and Panchkula. Weekend intensives run Saturday and Sunday 10am to 4pm with a lunch break. Online students log in via Google Meet at the same times, get the same screen-shares, and receive session recordings inside a private learning portal within 24 hours.

Each module pairs theory with a hands-on assignment on a sandbox account we provide. By week four you have your own Google Ads account set up with a test campaign running on ₹500 a day. By week eight you're optimising a real client account under supervision. By week twelve you've owned a live campaign from launch to first conversions, written the post-campaign report, and presented findings to the team. That capstone presentation is also when our hiring partners drop in — informally, no pressure — to spot trainees they'd like to interview.

What outcomes look like

We track every cohort. From the batch that graduated in February 2026, nine of fourteen trainees were placed within 60 days. The placements ranged from ₹3.6 LPA for a fresher Junior Media Buyer role at a Mohali agency to ₹7.2 LPA for a Senior PPC Specialist at a US-facing agency that needed someone who could run search campaigns across multiple Google Ads MCC accounts. A B.Com graduate from GGDSD Sector 32 — the kind of CV that usually gets filtered out of agency hiring funnels — got hired at Sectorlink for ₹6 LPA after the 12-week programme, almost entirely on the strength of the live campaign portfolio he showed in his interview.

For business-owner trainees, the outcome looks different: they stop hiring agencies. We had a dental clinic owner from Sector 35 take this course in mid-2025; within four months she had brought her own cost-per-appointment-booked down from ₹420 to ₹160, and she now runs her own Search and Performance Max campaigns on a self-managed account. That's the kind of outcome we care about.

Why TML, specifically

There are at least nine PPC training options listed across Sector 34, Sector 22, Phase 7 Mohali and Zirakpur. We're not the cheapest. We're not the largest. But we are the only one in Tricity that's primarily an agency first and a training provider second — and that order matters. Our trainers are not retired marketers running courses to supplement income. They are the same people who logged into a client account at 11pm last Friday because a Performance Max campaign was burning through budget on irrelevant placements. That muscle memory is what we transfer.