Music Release & Promotion Get Your Music Heard
We help independent artists and labels launch their music with maximum impact. From distribution setup to social media campaigns, playlist pitching, and PR — we handle the business so you can focus on creating.
Quick Answer
End-to-end music release strategy covering distribution, promotion, playlist pitching, and audience growth. Based in Chandigarh, our team helps independent artists and labels distribute music on Spotify, Apple Music, and Tidal, with specialized expertise in Punjabi music promotion and playlist placements globally.
Songs Released
Total Streams
Playlist Placements
Artists Managed
Why Choose Us
What makes our music release & promotion different.
Distribution Setup
Get your music on Spotify, Apple Music, YouTube Music, Tidal, and 150+ platforms worldwide. We handle metadata optimization, release scheduling, and platform-specific requirements to ensure your music is available everywhere your listeners are.
Playlist Pitching
Strategic pitching to editorial, algorithmic, and independent playlists for maximum stream exposure. Our team crafts compelling pitch narratives and leverages curator relationships to secure placements that drive sustained listening growth.
Social Media Campaigns
Pre-release buzz, launch day activation, and sustained promotion campaigns across all platforms. We create shareable content including teasers, behind-the-scenes clips, lyric videos, and fan engagement posts that build anticipation and drive streams.
Music Video Production
Concept development, filming direction, and post-production for visually stunning music videos. Our creative team brings your musical vision to life with cinematic storytelling that enhances the listening experience and boosts audience engagement.
PR & Press Coverage
Media outreach to music blogs, magazines, and online publications for reviews and features. We write professional press releases, pitch to relevant journalists, and secure coverage that builds your credibility and introduces your music to new audiences.
Artist Branding
Complete artist identity development — visual branding, EPK creation, and social media aesthetics. We craft a cohesive artist image that tells your story, resonates with your target audience, and sets you apart in a crowded musical landscape.
Our Process
How we deliver music release & promotion.
A proven playbook that scales from small engagements to full enterprise deployments — same rigour, every time.
Pre-Release
Build anticipation with teasers, pre-save campaigns, and audience engagement 4-6 weeks before launch.
Distribution
Set up distribution across all major platforms with proper metadata and release scheduling.
Launch
Coordinated release day push across social media, playlists, PR outreach, and paid promotions.
Promote
Sustained promotion with content marketing, influencer partnerships, and targeted ad campaigns.
Analyze
Track streaming data, audience growth, and campaign performance to inform future releases.
How to Release Music Professionally: Distribution to Promotion.
Releasing music in 2026 is more accessible than ever — but standing out requires strategy. The process starts with choosing the right distributor (DistroKid, TuneCore, CD Baby) and ensuring your metadata, ISRC codes, and cover art meet platform specifications. At TML, we handle the entire distribution setup across 150+ platforms including Spotify, Apple Music, Amazon Music, YouTube Music, Tidal, and SoundCloud.
Pre-release strategy is where most independent artists fall short. We build a 4-6 week pre-release campaign that includes teaser content, pre-save links, social media countdowns, and press outreach. For Punjabi music artists — which is our specialty given our Chandigarh base — we tap into regional media outlets, radio stations, and cultural communities that drive initial momentum.
Music Marketing: Getting Your Track Heard in a Crowded Market.
Over 100,000 tracks are uploaded to Spotify every single day. Getting heard requires more than talent — it requires marketing. Our approach combines algorithmic playlist pitching (Release Radar, Discover Weekly triggers), editorial playlist submissions, and influencer seeding. We analyse your listener demographics and target playlists where your music fits naturally rather than forcing placements that don't convert.
Beyond playlists, we run targeted social media campaigns using Meta Ads and YouTube Ads to reach listeners based on genre preferences, artist affinity, and geographic targeting. Our Chandigarh team has particular expertise in promoting Punjabi, Hindi, and South Asian music, with connections to music bloggers, YouTube channels, and cultural influencers who amplify reach authentically.
Independent Artist vs Label: Making the Right Choice.
The music industry has shifted dramatically in favour of independent artists. You keep 100% of your royalties, maintain creative control, and own your masters. However, labels offer funding, industry connections, and promotional machinery that independent artists must build themselves. TML bridges this gap — providing label-level marketing and distribution services while you retain full ownership.
For artists in the early stages, we recommend starting independent and building a catalogue of 5-10 released tracks with consistent branding and marketing. This establishes your market presence and streaming history, which becomes valuable whether you choose to remain independent or negotiate from a position of strength with a label later.
Industries
We serve every industry.
Our music release & promotion expertise spans across sectors — from startups to enterprise.
Transparent Pricing
Music Release & Promotion Pricing & Investment
Music release packages from $500 including distribution across 150+ platforms. Promotion and playlist pitching from $750. Complete release strategy with pre-release campaign, distribution, and 30-day post-launch promotion from $1,500. Free consultation for first-time artists.
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350+ reviews
across 2 locations
What Our Clients Say.
02/Awards & partnerships
Awards from the industry. Trust from the platforms.
& certifications
FAQ
Common questions.
Do you handle distribution?
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Yes, we partner with leading distributors to get your music on all major streaming platforms worldwide.
How far in advance should I plan a release?
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We recommend starting 6-8 weeks before your release date for maximum promotional impact.
Can you help with music video production?
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Absolutely. We handle everything from concept and storyboard to filming, editing, and distribution.
What genres do you work with?
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We work with all genres — Pop, Hip-Hop, Punjabi, EDM, Indie, Classical, and more.
Free Consultation
Tell us about your project
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Verified Credentials & Sources
Independently rated and certified across the platforms our work runs on — verifiable on the source directories below.
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